Hey! I’m Lesley-Nicholas Vassallo. I’m a data nerd with a passion for all things marketing and customer insights. I currently work as a Digital Marketing Analyst at Coles in Melbourne where I focus on analysing direct marketing and paid advertising campaigns. Previously I’ve worked at digital marketing agencies, both running ads and also as a data analyst.
Throughout this time, I’ve worked on building and optimising digital marketing campaign strategies, setting up web analytics and advertising site tags, analysing direct marketing, advertising and SEO data, and building dashboards.
You may find me on LinkedIn in the link below: